Honda now listed on the weights

Always striking the marketing strategy of Honda Argentina, who traded their goods in dollars, although some models are manufactured in Mercosur. Though the brand never admitted it in a direct manner, is a way to paint an aura of premium, imported cars and Japanese Brazilians.

Nevertheless, devaluation suffered by the weight in recent weeks led to a change in plans. Being tied to the dollar, the New Civic and Fit New had been clearly out of kilter with the competition.

For all that, and a promotion that was announced as temporary, the Honda Mercosur now traded in pesos. Or in U.S. dollars glamorous, if not more than $ 3.59 worth the drive.

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